{"product_id":"aduna-organic-turmeric-powder","title":"Turmeric powder 275g","description":"\u003cp\u003e\u003cstrong\u003eSourcing\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-pm-slice=\"1 1 []\"\u003eMost turmeric on the market is produced as a bulk culinary ingredient, with a focus on colour and flavour rather than nutritional potency. Although India accounts for around 80% of global production, much of its turmeric is standard-grade, containing relatively low levels of curcumin, its key bioactive compound.\u003c\/p\u003e\n\u003cp\u003eAduna takes a different approach, sourcing exclusively from small-scale farmers in Tanzania, where the soil and climate conditions are particularly well suited to producing high-curcumin turmeric. This provides a significantly more potent raw ingredient than typical supermarket-grade powders, which often contain just 2–3% curcumin. High-quality turmeric with curcumin levels above 5% represents a much smaller and more carefully produced segment of the market.\u003c\/p\u003e\n\u003cp\u003eTo ensure consistency and quality, every batch undergoes specialist laboratory analysis to verify its curcumin levels, alongside standard safety testing.\u003c\/p\u003e\n\u003cp\u003eAduna's turmeric is made from the root (rhizome) of Curcuma longa. Following harvest, the rhizomes are washed and gently steamed, an important step that stabilises their colour and supports uniform drying. They are then carefully sliced, dehydrated and milled into a fine powder.\u003c\/p\u003e\n\u003cp\u003eImportantly, Aduna's turmeric is a wholefood ingredient. Rather than isolating or extracting curcumin, the powder retains the full spectrum of naturally occurring compounds, including turmerones and other curcuminoids, which contribute to turmeric's overall properties.\u003c\/p\u003e\n\u003cp\u003eThe result is a high-potency, fully traceable turmeric powder produced with nutritional quality and performance in mind, as well as its traditional culinary uses.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSize:\u003c\/strong\u003e 275g\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eIngredients\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eOrganic Turmeric Root Powder (5% curcumin)\u003c\/p\u003e\n\u003csection id=\"shopify-section-template--24971226415480__1787303435f21d7779\" class=\"shopify-section shopify-section--apps\"\u003e\u003c\/section\u003e","brand":"Aduna","offers":[{"title":"Default Title","offer_id":56489949299073,"sku":"RFD-ADTP","price":12.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0791\/8783\/7245\/files\/Turmeric-powder-1.jpg?v=1794238438","url":"https:\/\/shop.edenproject.com\/products\/aduna-organic-turmeric-powder","provider":"Eden Project Shop","version":"1.0","type":"link"}